Worked on with:
ECD: Richard Biggs
Creative Director: Susan Ayton
Creative: Elliott Tiney
Worked on with:
ECD: Richard Biggs
Creative Director: Susan Ayton
Creative: Elliott Tiney
The Soha tote.
Insight:
Amanda refuses to face the reality that her Chiswick life is behind her.
Idea:
Why don't we make her new South Harlesden home the next NYC or LA and make "SoHa" the next big thing?